Book news

This week we have Switch tour events in four different cities. Chip will be in:

– Los Angeles on Wednesday Mar 10; and

– San Diego on Thursday Mar 11.

Meanwhile, I’ll be in:

– Atlanta on Wednesday Mar 10; and

– Chicago on Thursday Mar 11.

All the events are FREE. We’ll give a talk on “How to Change Things When Change Is Hard” and then hang around to talk or sign books. Hope to see you there!

Here’s more than you’d ever want to know about Switch:

REVIEWS: … Wall Street Journal … Chris Brogan … Katya Andresen … Publisher’s Weekly … Care2 … Time Magazine

INTERVIEWS: … Inc. Magazine … Mojo Mom podcast … Author podcast series [requires registration] … Dave Ramsey [link coming soon]

EXCERPTS OR ARTICLES: … The first chapter of Switch … Fast Company: The “bright spots” excerpt … Parade Magazine: “Make Changes that Last” … Open Forum: Five Ways to Make Change Easier … TechCrunch: “The War on Interruptions”

We’ve posted a whole slew of free resources related to Switch, including these:

– A podcast series (episodes for social entrepreneurs, managers, marketers, etc.)

– A book-club guide

– A guide for applying the principles of Switch to organizational challenges

To get them, just sign up for our email newsletter. In the past we’ve offered free Fast Company subscriptions and free advance copies of Switch (via lottery). Hope you find the resources useful.

The February issue of Fast Company — with Steve Nash on the cover — has an extended excerpt from Switch. The spread in the magazine looks beautiful, but if a FC magazine isn’t handy, you can read it online.

The iTunes model has hit publishing. Our publisher, Random House, is selling individual chapters out of books. And Made to Stick is the guinea pig for this noble experiment. The chapters are priced at $2.99 each. Check out the WSJ article on the launch or go directly to the commerce site and load up your basket with chapters.