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Resources | Heath Brothers
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Resources: Overview

If you've read Made to Stick or Switch and are craving more, check out the resources we've created. All of these are free when you sign up for our mailing list.

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Resources: Myth of the Garage
The Myth of the Garage - Free eBook
The Myth of the Garage - Free eBook
The Myth of the Garage: And Other Minor Surprises is a short collection of columns written by Dan and Chip Heath between 2007 and 2011.
The Myth of the Garage - Free Audio Book
The Myth of the Garage - Free Audio Book
The Myth of the Garage: And Other Minor Surprises is a short collection of columns written by Dan and Chip Heath between 2007 and 2011.
Resources: Made to Stick
Making Presentations That Stick
Making Presentations That Stick
You don't have to be a creative genius or a graphic designer to craft a sticky presentation. This practical guide will give you Chip and Dan Heath's insider tips for creating compelling and memorable presentations.
Making You Stick
Making You Stick
Job interviews. 'Branding' yourself at work. College essays. Online dating. In all of these situations, you've got to compete for attention. In this audio lesson, Dan Heath offers advice on standing out from the pack.
Made To Stick Model
Made To Stick Model
Want an easy reminder of the book's key concepts? Download this reference tool and hang it up near your desk. SUCCESs will always be nearby.
Learning From The Urban Legends
Learning From The Urban Legends
Creating Ideas That Spread: Need a contagious idea that spreads on its own merits? In this audio lesson, Chip Heath reverse-engineers urban legends and discusses how you can steal their playbook to make your own ideas more viral.
Made to Stick: Chapter 1
Made to Stick: Chapter 1
Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions.
Teaching That Sticks
Teaching That Sticks
As a teacher, you're on the front lines of stickiness. Every single day, you go to work and try to make ideas stick. Let's face it, your mission is not easy. Few students burst into the classroom, giddy with anticipation about the latest lesson on punctuation, polynomials, or pilgrims. How can you reach them?
Resources: Switch
The Switch Framework
The Switch Framework
Want an easy reminder of the book's key concepts? Download this one-page reference and tack it up.
Switch for Organizations: The Workbook
Switch for Organizations: The Workbook
You've read the book. You want to take the next step. In this invaluable workbook, the Heath brothers provide guidance about how to translate the concept in Switch into real-world change at work.
Switch: Chapter One
Switch: Chapter One
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? Read the first chapter of Switch, in which Chip and Dan Heath grapple with the answer to that question and suggest ways to make hard changes easier.
Switch: The Reader's Guide
Switch: The Reader's Guide
Using Switch as part of a book club or reading group? Use this Reader's Guide to help spark discussions about the text.
Switch for Managers
Switch for Managers
Are you on the front lines of change at work? Download this podcast from Chip Heath and get some inspiration about how to lead the way.
Switch for Marketers
Switch for Marketers
What makes customers care enough to embrace your offering? And how can you make it easier for them to buy? In this short podcast, Dan Heath discusses how marketers can make use of basic principles of behavior change.
Switch for the Social Sector
Switch for the Social Sector
Want to change the world? It starts with behavior change. Dan Heath, in this podcast, provides the game plan you need.
Switch for Personal Change
Switch for Personal Change
Are you thinking about change in your own life, or helping a family member to change? Chip Heath gives an overview of some strategies that could help you make a switch.

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